Sofitel Dubai Downtown Appoints Aline Ibrahim as Director of Marketing
Dubai, UAE, January 13, 2022 / TRAVELINDEX / A passionate hotelier with a penchant for effective communication, Aline spearheads Sofitel Dubai Downtown’s Marketing department. Her responsibilities include driving all brand exposure activities, conceptualising and leading promotions, and serving as a trusted brand advisor.
Joining Pullman Hotel & Residences in 2018 as the Senior Manager of Marketing, Digital & PR Communications; Aline progressed to her role as Marketing & Communications Manager at Sofitel Dubai Downtown in 2020.
Prior to joining Accor, Aline lent her talents to prestigious organisations in the UAE and Lebanon. Her trilingual capabilities (English, Arabic, and French) paired with her diverse skills make her perfectly suited to her new role.
Committed to ongoing self-development, Aline has pursued a range of professional courses including Situational Selling, Leadership, Brand Dimensions Management, Visual Merchandising, and Photography. Commenting on her new role, Aline shares, “I’m delighted to progress to this exciting new role. I’m passionate about hospitality and consistently delivering an excellent guest experience. I’m honoured to have launched hotels, and grown them, during my career. And I look forward to taking Sofitel Dubai Downtown’s communications to greater heights in my new role”.
Accor is a world-leading hospitality group consisting of more than 5,000 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing luxury and premium brands, midscale and economy offerings, unique lifestyle concepts, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more.